Under the Hood

Marketing

CARFAX Honors Top-Rated Service Shops of 2020

Spring 2021

Diana Adkins, CARFAX Service Marketing

For a second year in a row CARFAX is honoring the best of the best of the nation’s auto service centers based on exceptional customer experiences. This award is generated from verified reviews from CARFAX Car Care members after having work done at a service center. The 2020 CARFAX Top-Rated Service Centers received an average of 4.7 stars out of a possible five stars.

Why is this such a big deal? Car owners can use these ratings to identify CARFAX Top-Rated Service Centers when they’re looking to get maintenance done on their vehicles.

There are more than 18 million active Car Care members using the CARFAX Car Care program to better maintain their vehicles with information such as maintenance and recall alerts. It’s their feedback that was used to select this elite group, and our goal is to continue to help car owners make confident decisions about who takes care of their car.

“We are honored to receive this recognition for a second year,” said Chris Burr, Senior Manager of the Wiygul Automotive Clinic, with shops in Virginia and Maryland. “Our company slogan is ‘Try us, you will absolutely love us’, and we’re proud to see the CARFAX ratings back that up. It’s great to be recognized by direct feedback from our customers.”

Top-Rated Service Shops were provided a digital CARFAX Top-Rated Service Shop badge to use on their website. We also provided a marketing toolkit that included custom point of purchase materials and a digital toolkit with related images and content for social media. Check out #CARFAXtopshop on your favorite social media platform to see which shops are touting their exceptional rating and recent award!

If you didn’t make the cut as a top shop this past year, make sure to connect with one of our representatives who can help set you up with the tools to supercharge your CARFAX Ratings and Reviews to perfectly position you as a top shop for 2021.

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Want even more benefits from your CARFAX Membership?

Begin with a monthly vehicle health dashboard sent directly to your customers from CARFAX, courtesy of your service center.